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The British Phonographic Industry, backed by the government and a host of pop and classical stars have launched a huge nationwide search to find promising new musical talent.
The Next BRIT Thing is encouraging young musicians in any genre to compete in on-line charts and perform live in the pursuit of three special awards, including one that recognizes classical performances and another dedicated to composition.
The competition is open to all young people aged between 11 and 19 in Great Britain and Nothern Ireland. Entrants are offered a raft of prizes and money-can’t-buy opportunities, including the chance to perform in front of thousands and get valuable advice from top musicians. The eventual winners, chosen by a team of influential artists and senior music industry executives, will receive a unique award in the run-up to the 2012 BRIT Awards.
Creative Industries Minister Ed Vaizey MP commented: “I'm thrilled to welcome the launch of the Next BRIT Thing which will bring together the music industry, education and young people to celebrate the very best in musical talent across all types of music from all across the UK. It is a really exciting opportunity to showcase yourself to the industry and I hope it inspires all young people to get involved with music either as competitors or supporters.”
To find out more about The Next BRIT Thing, head to the venture’s website or find out more at their Facebook and Twitter accounts.